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Part of How to build grant alerts from trusted sources

6 parts of grant alerts calculator, explained

A grant alerts calculator has six parts: volume, triage time, hit rate, pursuit cost, award value, and win rate. Each one is an estimate you supply.

A grant alerts calculator has six parts, and none of them need software. Nothing on this page computes anything for you, and no figure here is a real one. What follows is the arithmetic you can do on paper in ten minutes, and what each part has to be for the habit to be worth its cost.

The arithmetic does not need to be precise. Its job is to replace a feeling with a decision.

What to take away

  • The calculator has six parts, not fourvolume, triage time, hit rate, pursuit cost, award value, and win rate.
  • Volume and triage time set the floor you pay whether or not anything comes of it.
  • Hit rate and pursuit cost are the only two that can produce an award, so they carry the variable cost.
  • Award value is net of the work the award obliges, not the headline figure.
  • Win rate is the one input you should never guess upward. Run the arithmetic backward instead.
  • Grants.gov alerts are free. Candid's Foundation Directory and GrantStation are the common paid alternatives.

Part one: volume

Volume is how many grant notifications reach you in a normal week. It is the raw count, before you decide anything about any of them.

Volume: raw weekly count

Raw count before any decision

Count from a real fortnight

Memory underestimates volume

Error pushes later numbers

Grants.gov sends free email alerts, filtered by keyword, agency, eligibility, and funding category. State council portals and local community foundation lists are usually free.

Common paid options include Candid's Foundation Directory and GrantStation. Subscriptions typically run from a few hundred dollars a year for a single seat to several thousand for a team account.

Take the count from a real fortnight rather than from memory. People underestimate volume, and that error pushes every later number the same way.

Part two: triage time

Triage time is how long an average item takes to read and dispose of, in minutes. It covers the skim, the sort, and the decision to keep or drop.

Triage time to weekly floor

  1. Average item read and disposed
  2. Minutes per item
  3. Skim, sort, keep or drop
  4. Volume x triage time = weekly triage cost
  5. That cost is the floor

A short alert email takes two to five minutes. A full federal notice of funding opportunity typically runs 60 to 100 pages, so reading one properly is closer to an hour.

Volume multiplied by triage time gives your weekly triage cost. That is the floor: what you pay to keep the habit running whether or not anything comes of it.

Part three: hit rate

Hit rate is the share of items that survive triage and become something you pursue. Fit sets it, not the number of sources you subscribe to.

Do you have hit-rate history?

Do you have history of items pursued?

Yes

Use your measured share

No

Enter that you do not know yet

Eligibility is the fastest filter. Grants.gov lists eligible applicant types on every opportunity, and most federal programs exclude most readers there.

This is the input people overestimate. With no history, the honest entry is that you do not know yet.

Part four: pursuit cost

Pursuit cost is the hours a pursued item consumes before you submit or abandon it. It includes assembling the narrative, the budget, and the attachments.

Weekly pursuit cost formula

  1. Hours per pursued item
  2. Narrative, budget, attachments
  3. Volume x hit rate x pursuit hours
  4. Variable part of the habit
  5. Only step that can produce an award

A first federal application through Grants.gov Workspace typically takes 20 to 80 hours. A resubmission built from earlier material costs far less.

Weekly pursuit cost is volume times hit rate times pursuit hours. That is the variable part, and it is the part worth having, because pursuing is the only step that can produce an award.

Part five: award value

Award value is what an award is worth to you, net of the work it obliges. An award paid as reimbursement against your own spending, with reporting attached, is worth less than its headline.

Indirect costs are part of that figure. The Uniform Guidance sets a de minimis rate of 15 percent of modified total direct costs for organizations without a negotiated rate, up from 10 percent before 2024.

Put the hours from parts one through four together, then price the hour at whatever your time is genuinely worth. For most small organizations the triage floor turns out to be the larger of the two, which is the finding that should change behavior.

Part six: win rate

Win rate is your honest share of submissions that turn into awards. It comes last because it is the part you are least able to supply.

Agencies that publish success rates, including the National Institutes of Health, typically report figures between 10 and 30 percent. Many state programs publish nothing at all.

Do not guess it upward. With no history, run the calculation backward and find the win rate that would make the habit pay. Then ask whether that number is plausible for your situation.

A worked illustration, entirely hypothetical

Take a hypothetical operator who receives forty notifications a week, spends two minutes on each, and pursues one in forty. Triage alone is eighty minutes a week. Pursuit is one item a week at, say, six hours, so the habit consumes something over seven hours weekly before anything is submitted.

Now halve the volume by dropping the aggregators and keeping only the bodies whose subject matches the work. Triage falls to forty minutes.

If the narrower sources hold the hit rate steady in absolute terms, which they usually do because the discarded items were the irrelevant ones, the same pursuit happens for forty fewer minutes a week.

Those numbers are invented to show the shape of the calculation. Yours will differ, and the only ones worth acting on are the ones you measured.

Where the six parts usually point

  • Narrow the sources.Triage cost scales with volume. Hit rate is set by fit, not by coverage.
  • Cap the triage budget.Decide the weekly minutes in advance, and let the cap force the source list to shrink.
  • Spend the saving on finishing.A second application built from the first one's material is much cheaper than the first, which is the strongest argument for depth over breadth.
  • Price the pursuit before you start it.An application whose expected value you cannot defend is a hobby.
  • Count submissions as the output.Alerts read is a vanity number. The routine that produces submissions is described in how the watch is built in layers.

What the six parts cannot tell you

They cannot tell you whether you are eligible, and eligibility is the actual gate. Applicant type excludes most readers from most federal programs before any of this matters.

That is why the official framing of who may apply and for what belongs earlier in your process than any spreadsheet.

They also cannot value an award correctly until you know what the money is. Grant, forgivable loan, credit, and voucher carry different consequences, and the vocabulary is shared.

Take the definitions from the government's own glossary of grant terms. Take the geography of who administers what from the state layer and the bodies that fund things near you.

Finally, no part of the arithmetic prices a fraud out of existence. Any arrangement priced against an award, any upfront charge to apply, and any promise of a guaranteed result is outside this arithmetic entirely, and the pattern is described in the FTC's account of government grant scams.

Common questions

What win rate should I assume?

None. Run the calculation backward and find the win rate that would make the habit pay. Then ask whether that number is plausible for your situation, which is a question you can answer honestly.

Does this work for a nonprofit as well as a business?

The six parts are the same. The inputs differ, because eligible applicant types and reporting burdens differ, and the reporting burden belongs in your pursuit cost rather than being ignored.

Should I count the time a paid writer spends?

Count what you pay them, and count your own time supervising, which is never zero. Pay for defined work on an opportunity you have already verified, and never on a share of an award.

My answer says the habit does not pay. Now what?

Then stop watching broadly and ask the administering body directly whether anything funds work like yours. That conversation is faster than a feed, and the reasoning behind it is set out in what a reviewer is actually assessing.

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